by Jenn Lisak | Nov 19, 2020 | Branding & Messaging, Marketing Gems Podcast, Team Sapphire
In this episode of the Marketing Gems podcast, Sapphire Strategy CEO and Founder, Jenn Lisak Golding talks about the first of three phases of the Marketing Lifecycle Model—Mining. Along with Jen Edds of the Brassy Broadcasting Company, Jenn discusses why this...
by Jenn Lisak | May 5, 2020 | Team Sapphire
As the founder and CEO of Sapphire Strategy, a small business (like so many others) affected by a global pandemic, I wanted to share some working from home strategies that work well for me and be honest about what’s become more difficult. I hope that by sharing my...
by Jenn Lisak | Apr 16, 2020 | Business Strategies, Team Sapphire
In Sapphire Strategy’s recent Marketing Gems podcast, our CEO and Founder, Jenn Lisak Golding, offers her experience-backed intuition and industry knowledge to help businesses navigate marketing during a global pandemic. In this episode, Jenn shares how she’s been...
by Jenn Lisak | Mar 26, 2020 | Business Strategies, Team Sapphire
Over the past couple of weeks, many organizations have been faced with the challenge of figuring out how to move their teams to a remote work environment, while also thinking about how they can stay productive. At Sapphire, we are lucky to already enjoy the freedom to...
by Jenn Lisak | Apr 30, 2019 | Team Sapphire
For Sapphire Strategy’s first company retreat together, we packed up our things and headed on our maiden voyage to French Lick. We weren’t exactly sure what to expect, but we were all ready to jump in feet first. Our leader, Jenn Lisak Golding, has a way of inspiring...
by Jenn Lisak | Jan 31, 2019 | Events, Marketing Lifecycle, Team Sapphire
Effective marketing requires a foundation of measurable data, but I always thought that it needed some level of experienced-backed intuition as well. Sometimes, what the current trends are telling you to do is not always right for your business. So when I needed a...