Even in today’s digital world, it’s amazing how many times we hear, “I don’t need social media or content marketing; all of my business comes from word-of-mouth marketing.” While we wouldn’t be surprised if most of your business is coming from referrals, one truth is abundantly clear:
Your online presence and digital marketing strategy are critical elements during the research, evaluation, and selection phases of your sales cycle, regardless if the lead is a referral or complete stranger.
Sapphire Strategy is focused on helping B2B businesses utilize their online presences effectively to attract, educate, nurture, and sell to their desired target markets throughout the sales process.
Using our proprietary model and processes, we guide businesses through the marketing lifecycle to help them understand the facets of marketing, identify the opportunities, and implement custom strategies to drive more conversions.
B2B Buyer Journey
Sapphire Strategy offers a full range of marketing services to B2B businesses. Whether you’re looking for a “CMO for hire” or an agency to work as an extension or your marketing team, Sapphire Strategy can help guide your business through the marketing lifecycle and create tailored and measured marketing campaigns.