The components of effective marketing are connected like the facets of a gem.
Located in the heart of Indianapolis, Sapphire Strategy is a woman-owned marketing consultancy that combines analytics-backed insight and experience-based intuition to help B2B businesses and nonprofits optimize their marketing performance.
The Sapphire Way
Our approach is methodical yet creative; we use data to provide actionable insight and experience to guide innovative, tailored strategies for our clients. Since every organization is different, you won’t catch us using a “one-size-fits-all” approach. Our thorough client discovery process—including our proprietary Sapphire Marketing Lifecycle Model—allows us to provide customized and data-backed strategies for every business.
Who We Help
Service-based businesses, nonprofits, and professional service businesses. We’ve helped everyone from solopreneurs to multi-million-dollar businesses with strategic marketing consultation.
Trusted Partners
Serving as a strategic partner, our goal is to build partnerships as trusted advisors. Your success is our success, and we want to help you grow and build with the support and guidance that you need.
What We Offer
We serve as a consultancy offering marketing and communications strategies and strategic guidance for B2B businesses and nonprofits. This includes everything from analyzing an existing strategy using our proprietary Marketing Lifecycle Model, crafting a brand-new one to align with your current-state operations, or providing guidance and insights surrounding your marketing team makeup, their integration with sales, new marketing hires, and budget allocation.
What We Are Not: After operating as a marketing agency for over 9 years, our founder and CEO, Jenn Lisak Golding, decided to wind down agency operations and shift into consultancy operations. (You can learn more about that shift in our LinkedIn update or in Jenn’s personal post.) In other words, we offer strategy and consultation, not ongoing tactical support.
If you are looking for marketing support, please check out these trusted partners:
Amanda Spivey of AMT Creative Studio (freelance designer and illustrator); Five Four (brand foundation, go-to-market strategy, and marketing execution); Gabby Leavitt of Haven Creative (marketing operations consulting, project management, and event management); Green Loop Marketing (content, email marketing, and paid + organic social media); Herd Strategies (communications strategy, media relations, and community engagement); Kylie Haulk-Yasin of Wear Your Weird (experienced freelance designer and shop owner); and Lantern Digital Marketing (targeted Google ads and paid social media campaigns).
