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Building your brand’s aesthetic: How a business’ brand shapes its culture and overall success

Building your brand’s aesthetic: How a business’ brand shapes its culture and overall success

by Jenn Lisak | Sep 18, 2018 | Branding & Messaging

A business’ brand is the face of the company; it’s the core that drives social media and content marketing efforts, and it’s a reflection of the business’ values. Brand guidelines are a crucial part to laying a foundation for your marketing efforts, setting the stage...
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